/ Case Study
Website for Non-Profit that Helps Low-Income Students

Website for Non-Profit that Helps Low-Income Students

College Boarding Pass
New York, USA
Graphic Design
Marketing Strategy
What They Do
Non-profit organization that helps low-income students afford college visits, because choosing the right college is a big deal.
Project Goal
Design website for professional audience to showcase the work of College Boarding Pass. The website needed to offer a gateway for online donations to be made through the site.
My Experience

The client needed a professional online presence to showcase the work of College Boarding Pass, a start-up 501c3 non-profit organization, which offers college visit scholarships to low-income students.

a mission, vision, and values statements. The organization already had a logo, which I used to design a system including color and typeface to complement the logo. This design system was then  applied in the website and a series of social media templates.

The Outcome

Since launching the site in 2019 College Boarding Pass has provided scholarships to three low-income students whose stories can be viewed on the Impact page of the site.

The organization has collected more than $1,000 through web donations, connected with 15 partners through their web and social media presence, gained +100 followers on Instagramand Facebook, and built a mailing list of +100 contacts.

The donate page is active and offers donors an option to give using either PayPal or a credit card.

Software Used
Adobe Illustrator
Adobe Photoshop

When we launched our non-profit, Michael helped us to build a beautiful website so we can share our story. Our favorite part is that we can accept donations directly from the Donate Page on the website, which makes it super easy for new donors to give to our organization. He also helped us to set up Facebook, Twitter, and Instagram pages, and then helped us to produce on-brand content to share with our community.

Michael communicates clearly, produces beautiful design work, and is super fun and easy to work with.

Nina Kellner
College Boarding Pass, New York
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